Posts Tagged ‘business card design’

Guide to Business Card Shapes

Tuesday, June 26th, 2012

CHANGE UP YOUR DESIGN WITH UNIQUE SHAPES

5 ways to rethink the standard business card

Tuesday, January 17th, 2012

BUSINESS CARD REDUX
Tired of the same old business card? Get creative! Here are some great ways to break the business card mold and catch the attention of your audiences.Magnetize your business card

  1.  Magnetize it.Pin It Why not harness the earth’s intrinsic polarity to influence others to let your card stick around?
  2.  Make it a gift card. Your services are valuable, why shouldn’t your cards be? Prospective clients and current customers alike will appreciate receiving a business card printed with your contact information on one side and a gift card for your services on the other. Consider either a cash gift or an offer redeemable for a promotional item, which will be viewed as more valuable than percentage off offers.
  3. Luggage tag business cardShow off your product.Pin ItOwn a nursery? Consider printing your cards on seed-embedded paper that can be planted. Sell stationery? Make the other side of your card a gift tag. Travel agent? Why not make the reverse of your card a luggage tag insert? Recipients will remember your innovation.
  4. Customize it to your networking event. Frequent the same BNI group, Chamber event or Women in Networking get together each month? Customize the back of your card to say “Great to meet you at the WIN event!” It’ll help to jog the memory of people you give the card to.Mini brochure card
  5. Opt for a mini-brochure that folds to a standard business card size.Pin It
    You can include bullet points of your services, photos of your work, or even a map to your location inside. It’s unexpected, and likely to be kept if it’s a valuable reference.

 

With printing prices dropping, there’s no need to have a “one-card-fits-all” philosophy. Order several types of cards for different occasions or prospects; your creativity will be remembered!

Business card with tear-off coupon

Tuesday, April 28th, 2009

What a cool idea! I just got this in my e-mail today and thought I’d share: tearoffcards

Offered by Printz.com, they provide a great opportunity to extend special savings to customers or people you meet at networking events. Get creative with the tear-off portion: they could be coupons, poems, samples of your work, quick tips, or even a fill in the blank “We met at _________event.”

Fresh takes on business card formats

Tuesday, March 17th, 2009

I’ve been familiar with 48 Hour print for some time, and have even written about them a few times in this blog (see our posts: environmentally-responsible printers and Printing Revolution: Online and Digital Printers ). Recently I started receiving their e-newsletter, the E-Inkspot, and was impressed with their article featuring great ideas for exploring new sizes and shapes for business cards, so I thought I’d share it. Thanks to 48 Hour Print for allowing us to reprint their article here:

One Design, Multiple Possibilities

Exploring new formats for business cards is a great way of attracting attention. Just look how the following versions of the same design come alive in different forms.

Two-Sided Card

With twice the space to work with compared to a standard, one-sided card, you can feature extra information without crowding the design of the card. There is no additional charge for printing on the second side

With twice the space to work with compared to a standard, one-sided card, you can feature extra information without crowding the design of the card. There is no additional charge for printing on the second side.

Rounded Corners

standard, one-sided card, you can feature extra information without crowding the design of the card. There is no additional charge for printing on the second side. Order Now » Rounded Corners* Business Cards with Rounded Corners  Rounded corners give your business card a contemporary, unique design that makes the others look, well, square.

Rounded corners give your business card a contemporary, unique design that makes the others look, well, square.

Even Folded

Go beyond making a statement and tell a story, with a card that features a front cover, inside and back cover. Use the front to present a memorable line of copy or tagline. Inside, provide all the contact information, and take advantage of the back to present additional information such as professional affiliations, special sales promotions, and more.

Go beyond making a statement and tell a story, with a card that features a front cover, inside and back cover. Use the front to present a memorable line of copy or tagline. Inside, provide all the contact information, and take advantage of the back to present additional information such as professional affiliations, special sales promotions, and more.

Offset Folded

Take advantage of all the benefits of a folded card, with the extra detail of a shorter cover on the front that reveals a message printed on the inside even before its opened. With all the attention drawn to this area, its perfect for communicating a tagline, or presenting a phone number or website address.

Take advantage of all the benefits of a folded card, with the extra detail of a "shorter cover" on the front that reveals a message printed on the inside even before it's opened. With all the attention drawn to this area, it's perfect for communicating a tagline, or presenting a phone number or website address.

More Ideas from Mix Creative:

  • Consider passing out an over-sized card at your next networking event. For events you frequently visit, have a line printed on it that says “We met at the ______ event”, then leave ample room for people to make notes.
  • Think about passing out a bookmark with your business card attached. The bookmark can include a paragraph about your business, recent blog posts, or a focused message to a particular networking event
  • Go Green! Have your card printed with soy inks and FSC-approved paper. Then take it one step further: have your printer add the FSC logo to the project (this is a process that requires strict standards), or add a statement about your green initiatives to the design.

By the way, it’s worth mentioning that we weren’t paid to share this with you.