GIFT IDEA BOOKLET FOR BIRD LOVERS
All Seasons Wild Bird Store customers will receive a holiday gift guide for bird lovers this week. The eight-page direct mail booklet highlights gift ideas for all kinds of bird and nature enthusiasts, from seed and feeders to decorative gifts and nature books. Included on the back are two coupons—one for a free 2lb. bag of Cardinal Mix, and another for savings in-store.
Mix Creative wrote, photographed and designed the holiday guide with an eye towards spotlighting winter birding. “My favorite gift idea in the book is to sneak out on Christmas morning and fill your friend or family member’s bird feeders,” art director Katrina Hase mentioned. “Knowing how cold it can get when you go out to fill feeders, I think that would be nice to wake up to!”
Gift guides are a great way for customers to visualize your products in a new way and generate enthusiasm for shopping your store over the holidays. Besides Christmas, you might consider preparing a gift guide for Valentine’s Day, Mother’s or Father’s Day, or even the typical wedding months of June and July.